It’s that time of the year when kids especially school going ones revel in the sun to have fun. Kids of all sizes wait with bated breath and utmost patience all the year long for this very time. Yes, you guessed it right! It’s the summer vacation and we are right in the middle of it.

Everyone has their own sweet account of stories to tell about summer vacation. Their visits to granny’s place, annual family trips to national parks so on and so forth. How many times did we experience the amazing ‘walk down the memory lane’ when someone talks about or when we overhear someone talk about summer vacation? Generations may change but the fun element filled with innocence makes it the most memorable and cherished moments of everyone’s life.

So what’s the typical day look like in summer vacation? It is a common sight seeing kids get up early, (the enthusiastic lot) and running for the tennis camp, karate classes, cricket… the list goes on. Although factors like accessibility and affordability do come into picture in taking up an activity, kids will have the final say when it comes to choosing their favorite sport or activity for the vacation.

On the other hand, the laid back ones would better be good in waking up late and recovering all the arrears related to sleepless nights they have spent during their term exams. Spending more time indoors while they enjoy mom made delicacies with more interest and concentration. Basically, doing all those little things that they otherwise weren’t able to do during school. It may involve playing the Xbox, piano or simply spending time with family and friends.

However, some would prefer learning new skills that would prove handy in future or might lead to discovering an interest in a specific area- such as computers, painting, music, dance, writing, reading new genres of books, or even joining leadership grooming forums in neighborhood. Summer vacation has got its own place in childhood, no matter how many holidays you get during the academic year, summer vacation always stays close to kids’ heart.

It is the nirvana zone for kids to unwind and make it the most pleasing phase during the entire academic year of a child. Be it the food, travel, activities it’s the time for kids to let their parents err… themselves know about their innate interest towards some activity or area in which they feel are at home. Such is the significance of a vacation especially summer vacation in a kid’s life.

So what about preparing and going back to school?

As they say, “All good things should come to an end”, kids find themselves getting closer to the end of yet another fantabulous summer vacation. Kids will now start having that uneasy feeling as the days come closer to going back to school.

So when it’s finally the time to head back to school, it’s nothing but normal for kids to be lost in thoughts that revolve around revising lessons, stocking up on school supplies, preparing for new classes and meeting old friends. Although kids find it really difficult to get back to the school routine, it’s just a matter of time before they get used to the grind of academics.

Parents, on the other hand, should also make sure that their kids gel well enough with back to school regime and should be patient enough with their kids as they take time to get back to a regimen of daily school chores, exams, and homework.

With a little creativity and enthusiasm, you can make children look forward to getting back to school. Here are some tips on how you can encourage your children to get back to school.

Let kids participate in buying school supplies, get them involved in buying some for school. Many retailers, of late, e-retailers like Redlily.com offer fabulous discounts on school supplies closer to the school reopening dates. For best deals, little amount of planning would help before you head to shopping. Making an inventory of things you already have should help in availing best discounts. That way, you eliminate unnecessary expenditure. Allow children to participate in creating the shopping list. You may need to stock up on lunchbox snacks. Make sure that you have enough food choices, so that children have nutritious meals at school.

Hosting a back-to-school party will work wonders for getting kids excited about school. It could be an outdoor theme to mark the end of summer. Or it could be a reunion of your children’s friends. Else, draw kids’ interest towards lessons. Since getting back to school means new lessons and concepts. Encourage children to resume studies at least a week before school. This will initiate them to new concepts that will be taught at school.

Such measures will help children to discover, explore and learn as they go back to school with gait, confidence and renewed joy.

Redlily.com wishes all the kids a happy and bright future. Happy Schooling!

It’s April and we are through the rigmarole of paying taxes and seeing through the end of yet another painful and brave financial year. Brave, for, the country’s economy is going through what is being said as the temporary downturn which saw GDP growth pegged at a disappointing 5%. Wait a second, what are we trying to convey here? Why are we going gung-ho about GDP, economy, growth and all the finance jazz when everyone expects Redlily or Saisanj retail to be just concerned with kids and toys?

Feet firm on ground; we are trying to draw a comparison here between two categories of humans who apparently differ by the number of years they have spent on this planet and whose priorities change each year as they grow old. Yes, we are talking about kids-the innocent cute tribe which lives and shares same space like we do, but build their own world that is in complete contrast of what was spoken above. They build the world of wonderland and dreams that are typical of any school going kid and seem to have this never-ending fascination for toys and kids related fun. World filled with toys, games, chocolates and all the outlandish things that do not seem to cross any grown-up’s mind, never at all. It is this fascination for fun and gaiety that distinguishes kids from adults and the whole world. The constant lookout for the opportunity to go berserk is normal amongst children and a natural phenomenon during summer vacation.     

As academics represent the intellectual part of an overall child development curriculum, social, emotional and physical aspects form the other vital areas wherein the child needs to get a firm grip on to move holistically forward. This is where extra-curricular activities or the summer camps come into picture. Summer vacation is the time that tends to bring out the creative side of a child which generally gets lost in their daily regime. What is it that makes summer vacation so special and the most eagerly awaited period in the entire academic calendar?

As summer vacation marks the official end of an academic year, it is this time when kids look out to indulge in all those fun activities they have longed for throughout the academic year. Recognizing this fact that every child is different and they all like to have fun- entities such as schools, clubs and community centres take the initiative to involve kids through theme based summer camps that focus on holistic development of a child. And a typical summer camp focuses on social, emotional, physical and intellectual development of a child by arranging for- a visit to the nearest garden- to know about nature and the experience of being around it; a visit to a historic place to discover man’s architectural prowess-to promote inquisitiveness and the interest towards knowing about our rich heritage and culture; experiments designed to ignite the passion for science and its many mysteries and for some outside-the-pool aquatic action.

The main motto is to get children engaged in activities that not only promote fun but inspire creativity, innovation and interaction. They encourage individualistic thinking and transform kids into a well-informed, sensitive and responsible human beings and citizens of any nation.

So, with the summer vacation around, school going kids tend to build an imaginary world of to-do lists that can include but definitely not limited to:

Going for a beach to build sand castles and getting dirty with some pretend play

Making a visit to granny’s place to unwind and enjoy some traditional recipes

Going for a pleasure trip with parents and relatives or being accompanied by elders for a splash in nearby natural water bodies

Attending dance, music, painting, pottery classes or any fine art related summer camps

Extracurricular activities that keep them engaged all through day

Or it can just be any creative activity that draws their attention

That said, kids are too fickle minded in the sense they are very finicky to be judged on basis of what’s that one thing or activity that can keep them busy in vacation. So, for getting anywhere closer to meeting their ever evolving fun needs, companies like redlily.com have come forward with irresistible ‘summer save’ campaigns that encompass premium range of toys, books, shoes, accessories, furnishings and décor. A sincere effort from redlily.com to pack in all the elements (read: special discounts) that seem to carry that ‘wow’ element to keep kids engaged and interested in summer vacation.

All of redlily.com’s products are of premium quality, child safe and 100% genuine. So, next time you start thinking on how to engage your child you know where to go!

Redlily.com wishes all the kids a fun and safe summer break.

Hi Folks! We are here to talk about an Indian festival that brings joy and hope beautifully disguised in the form of bright sunshine and efflorescent nature. The festival that gathers elders, kids, lovers and young married couple to express their love for each other and to celebrate the journey called life with a spread of smile and positive vibes.

Like in every year, Holi brings along nature’s spectrum of colours in all forms and shapes- be it the traditional and organic hues of gulal and abeer that people play with or the blooming mango trees waiting to get plucked, the flowing rivers or the fields at the cusp of harvest. Holi has its own place in the festival calendar of India.The spring festival is celebrated with great enthusiasm and gaiety on the full moon day in the month of Phalgun or March as per the Gregorian calendar. The festival of colours is celebrated across India with various names- some call it holi, some dolajatra and some basantotsav. Whatever is the tag name, the undercurrent message is to come together to celebrate spring season in all its colours while we spread love among our friends, relatives and well-wishers.

This month is otherwise known as the month of bloom as it marks the arrival of spring season. It’s the season where the cold gloomy winter haze gives way to the bright and sunny clear skies. A period where shortened chilly days give way to long bright sunny days, sweet tunes and tweets of birds suddenly become more audible to ears as if they are trying to attract our attention. Nature too, seems to rejoice at the arrival of Holi and wear its best clothes. Fields get filled with crops promising a good harvest to the farmers and flowers bloom colouring the surroundings and filling fragrance in the air.

Legends

Holi has various legends associated with it. The foremost is the legend of demon King Hiranyakashyap who forced everyone in his kingdom to accept as their almighty and to shun worshipping other gods. But his pious son, Prahlad was a devotee of Lord Vishnu right from an early age. This annoyed Hiranyakashyap who wanted his son to be killed. So he took the help of his demon sister Holika, to enter a blazing fire with Prahlad in her lap as she had a boon which made her immune to fire. Story goes that Prahlad was saved by lord himself for his extreme devotion and evil minded Holika was burnt to ashes, for her boon worked only when she entered the fire alone. From then on, people light up a bonfire to celebrate the victory of good over evil and also the triumph of devotion to god.

Ang ang mein Rang

Playing with colours has its own place in bringing people together. Legend has it that the naughty and mischievous Lord Krishna started the trend of playing colours. He applied colour on her beloved Radha to make her one like him. The trend soon gained popularity amongst the masses. No wonder, there is no match to the Holi of Mathura, Vrindavan and Barsana – the places associated with the birth and childhood of Radha and Krishna.

Now that’s real holi when the whole of Mother nature comes to consensus to showcase its best state to the mankind. Nowhere would one get to witness such fantabulous state of nature that makes full use of the canvas as vast as the sky and as wide as the earth.

That said, the act of applying colours has gone through many ugly turns and twists that got intertwined with growing greed for money in society. There was a time when people used to play only with organically made colours –turmeric, saffron etc. which were not only skin-friendly but eco-friendly too. This ensured that people enjoy the festival with a responsibility towards nature and the eco-system of which they were part of.

Although, there has been a lot of talk going on with regards to educating people about the harmful effects of playing with synthetic/metallic colours, nothing or very little progress has been made on that front.

Recognizing this as an opportunity, redlily.com has come forward to disseminate the benefits of being organic whether it is playing holi with organic colours or just using an organic diaper for your baby.

Benefits of playing holi with organic colours have been reiterated below for the good of our customers (who are predominantly kids) in specific and for the society at large. It is an occasion of fun let’s make it child-friendly.

Go organic. Powdered organic colours when mixed with water get washed off easily saving you from the painful act of scrubbing with a harsh material on your beautiful skin.

Organic colours are not only skin friendly but are eco-friendly too. All it needs a gush of water to wash off organic colours on your body-minus the irritation and a probable chance of skin allergy associated with synthetic colours.

Continuing with the tune of being organic, redlily.com through its retail arm, Saisanj Retail is proud to be associated with manufacturers and designers who have put their entire money and believe in producing organic baby products.

Happy ‘holi’day!!!

Diapers have revolutionized the way parents take care of their little ones. Ever since women started to work and do everything that a man does, slowly the traditional parental boundaries between wife and husband have got erased and have come to a point of explicitly sharing their baby’s responsibilities in the absence of others. This takes us to the point of how to make babysitting an enjoyable, easy and hassle free affair without really worrying about who is doing it (mom or dad). Answer to this ever complex question to some extent was found in disposable diapers few decades ago. So, that took care of the babysitting problem and people got used to these diapers more than ever and have gone to an extent where they cannot imagine babysitting without diapers.

So far, so good! But what about the environment and the perils of using disposable diapers and the resulting havoc that it causes on mother Earth? Hmmm… this sparked a storm for few responsible companies like Charlie Banana, Snappi Baby and others. Why should parents or consumers switch to cloth diapers? -given the fact that parents have got used to using disposable diapers and in all probable sense are not aware of the harm that they are causing to nature. Knowing this fact more than anyone else, these companies have the tough task of convincing the world to switch to cloth diapers by producing eco-friendly cloth diapers that stand way above all others in terms of eco-friendliness, quality and design.

So companies like Charlie Banana and few others have gone back to their research tables and have come up with a smart solution that is eco-friendly and stays super soft on your baby’s delicate and sensitive skin.

They took the cloth diapers and have come up with an ingenious solution. Simple, they wanted to encourage parents using disposable diapers to switch to cloth diapers, even for those occasional events like holidays or drop-offs with grandparents.

Charlie Banana’s products focus on giving the best of both diaper worlds with its 2-in-1 reusable diaper system which is nothing but a cloth diaper that comes with a smart front panel to give you the option of tucking in a disposable pad for those special occasions.

The novelty of Charlie Banana’s diaper design is the one size bra-‐strap system and the fact that it is a hybrid diaper- it can be used both as a cloth diaper with reusable washable inserts or with disposable inserts if necessary. This can help many new parents to transition from disposable diapers as it is less intimidating and gives the parents more options. Charlie Banana one-­size fits-‐all reusable cloth diaper can fit a baby from birth to potty training (weight 3kg to 14kg). They are fitted with bra-­‐strap adjustment one-­‐size system which allows for a secure and comfortable fit around the legs. They also come with snaps to size the waist of the diaper as the baby grows.

There are many hidden dangers in disposable diapers and the information is not readily accessible. Diaper companies are not required to disclose the products that go into the making of diapers. Therefore most parents stay unaware of potentially harmful chemicals that are present in disposables and their long term effects on baby’s health. Why so many people have asthma, allergies and all kind of weird diseases today? If only parents knew enough what was inside the disposable diapers, they would not think twice about choosing cloth diapering for their babies. We are inviting you to open up your eyes to a whole new way of cloth diapering.  All these diapers are waterproof, silky soft and luxuriously comfortable. They are in fabulous colors and prints making your little one look so cute and adorable.

Needless to say, disposable diapers are turning out to be a burden on mother Earth as they are non-biodegradable and significantly contribute towards environment pollution.

Recognizing this fact and the need to come up with a smarter and eco-friendly solution, companies like Charlie Banana, Snappi Baby and last but never the least Redlily (the sole distributor for Charlie Banana in India) are busy in presenting reusable cloth diapers to new age parents.

It is because of such sensible and environmentally responsible companies that new and young parents are feeling confident and satisfied every time they are using these cloth diapers on their babies and also while recommending it to their friends.

Being a responsible and sensitive company that it is, Redlily.com or rather Saisanj Retail Pvt. Ltd. (Redlily’s parent company) is leading the way and playing its part in making our Earth a better and cleaner place to live in for us and our future generations. Redlily is proud to have tied up with companies like Charlie Banana whose main focus is on eco-friendliness, quality, and design.

Companies such as these are doing their bit to throw light on global lack of eco-friendly modern design, and unrelenting wastage of resources and unscrupulous usage of chemicals in diaper manufacturing.

So go green, go for green diapering!

The word ‘Giving ‘seems to be a simple one but gains its significance as per the context in which it is used.  As they say, real joy lies in ‘Giving’ something without expecting anything in return, at a proper time, in proper circumstances and to a worthy person. Such ‘giving’ is known to be the enlightened giving.

So, ‘giving’ in a way, typically relates to selflessness and proportion of virtuous qualities in a man.  Since ages, a man’s character and personality have been judged by the proportion of ‘giving’ he does or he sets aside out of his earnings. So ‘giving’ is relevant even today and will never go outdated though it may differ by context, proportion and type of audience it is catering to.

It’s December and we are already halfway through or rather getting closer to the end of yet another eventful year. Celebrations have begun all over the world last week of November with ‘Thanksgiving’ day kick starting the festive season with a bang. Celebrated on the fourth Thursday of November in the United States and other regions in the world, ‘Thanksgiving’ is symbol of man’s gratitude towards god for bestowing him with all the pleasures in life (food, health, wealth and happiness).

Whatever may be the reason, religion and context- more than anything else it’s the joy that lies in giving/gifting those that are close to you and fall under that special category in your eyes. Buttressing this fact is the celebration of ‘advent’ – [a season observed in many western Christian churches as a time of expectant waiting and preparation for the celebration of the nativity of Jesus at Christmas]- that falls four weeks before Christmas,  or  the Saint Nicholas Day on 6^th December (known for secret gift-giving). All these celebrations make us stand up and take notice of age old, tried and tested concept of ‘joy of giving’.

So the concept of seeing joy in your loved ones’ eyes is not new; has been there for ages and will continue to bind people even in the future. May be the form and the manner of giving might have undergone changes but the core concept still remains the same and continues to amaze people in unimaginable ways.

‘Joy of Giving’ can also be seen and celebrated on Bodhi Day – the day of enlightenment to Buddha. It is from that day Lord Buddha has found new joy in sharing the knowledge that he acquired during his penance- leaving one and all curious to know more on life and its real purpose.

Whatever be the period, region, religion and context, brotherhood and the feeling of kinship has remained intact and has propelled mankind to flourish over millions of years- only due to joy of giving.

People celebrate ‘joy of giving’ through St. Lucy’s Day, also known as Church Feast Day on 13^th of December. ‘Joy of giving’ is celebrated with a belief that Saint Lucy comes as a young woman with lights and sweets-reiterating the spread of love and joy amongst brethren.

So, why are we going gung-ho about ‘giving’? Because ‘Giving’ multiplies joy, it brings you respect, enhances your influence and turns you into a natural leader. Thus building a charismatic personality and stature that is worth emulating.

So, all through this December, joy of giving is celebrated somewhere across the world in some or other context or for some reason. One such celebration of joy of giving is the Yalda on 21^st of December. Shabe Yaldā or Shabe Chelle is an Iranian festival celebrating the victory of light and goodness over darkness and evil. Shabe yalda means ‘birthday eve’- which means gifting or giving your favourites to your loved ones.

It’s Christmas Eve and it’s that time of the year, where people splurge on shopping to gift, give and spread love among all those who they come in contact with.  Starting with 24^th December, the evening or entire day preceding Christmas day, celebrations take center stage with joy of giving coming under the spotlight once again. Even on Christmas day people celebrate brotherhood by feasting and gifting their favourites to their beloved. This continues through Boxing Day until New Year’s Eve.

26^th December or more commonly known as Boxing day has been exclusively earmarked for giving gifts after Christmas. It is the day when servants and tradespeople would receive gifts from their superiors or employers, known as a “Christmas box”. So, ‘joy of giving’ is undercurrent and flows as a perennial river to bind people irrespective of caste, creed, colour, sex, religion and nation.

Taking a cue from such traditions and festivals and the underlying ‘joy of giving’ message that they vouch for, is redlily’s celebration of ‘joy of giving’ campaign that has a host of innovative and premium brands of toys, baby products and much more lined up for kids up till 12 years.

Keeping in tune with December’s revelry and merrymaking mood, Redlily has come forward with offers from premium kids brands like:

Jelly The Pug, Fore, Axel, Hudson, Puma, Bambiola, Mineral and Sonali Mansingka Girls. So, why wait, check out our online store to find that best fit among a wide range of exclusively handpicked kids apparel collection.

Give a complete makeover to your kid’s wardrobe with our branded and trendy footwear from Timberland, Crocs and Puma.

As Redlily’s ‘joy of giving’ campaign already underway your toddlers will never fall short of fun and frolic with toys from- Tidlo, Sevi, Melissa & Doug, Mega Bloks, MJX, Leap Frog, V Tech, Barbie, Wild Republic, Trudi, Rubbabu, Hello Kitty, ELC.

Little fashionistas will now get a chance to flaunt all they have with premium quality Pylones, Barbie, Cloud B, Stephen Joseph, Summer Infants, Bow Allure and Camel Bak.

With Redlily around, we bet, you will never be away from your little one, for, it’s the ‘joy of giving’ you premium feeding and soothing products namely Boon, Medela, Avent and Munchkin that play a perfect mother role in your absence.

Joy gets better and better at redlily, what with its ‘joy of giving’ campaign turning your kids’ rooms into nothing less than a wonderland. The unparalleled quality wall decals from brands like Wallies, Roommates, Fun to See and Deco Fun not only add colour and charm to your kids’ rooms but also make parenting an enjoyable affair. Last but never the least, ‘Chicco’ and ‘Graco’ are distinguished brands in kids’ gear collection. The ‘joy of giving’ campaign offers handpicked personal care and lifestyle products for babies for this entire week. So, now you know the best things life has to offer are just a mouse-click away and are fortunately available at redlily.com

And you know the power and reason behind gifting something special to your beloved. So, go ahead and see the joy in your loved one’s eyes getting manifested in its purest form.

‘Joy of Giving’ ‘coz gifting and giving is a privilege given by god to a few.

Mineral Fashion Pvt Ltd

A weeklong ticket to go on an indulging shopping spree for your bundle of joy! A chance to raise the curtain to your very own runway fashion week for that “kitten-walk” on the home-ramp! Wonder what are we babbling about? It’s the great “Discount Week” with Redlily.com that we are bringing at your doorstep or as you can rightly say, at your mouse-tip! Come and literally ransack our store to find that best fit among a wide range of exclusively handpicked branded apparels for your upcoming Naomi Campbell or Gabriel Garco.

Sonali Mansingka

Do you always need a reason to shop? May be not! But even so here we bring you a too-good-to-let-go one, a weeklong discount on chosen brands to dress up your little prince and princesses. With a whopping 30% off on the chic fashion line from Sonali Mansingka and Mineral Fashion Pvt Ltd, you get a chance to give a complete makeover to your kid’s wardrobe. And the happy news doesn’t end with it, rather starts here! Avail 15% off on all the garments from the fashion house of Fore! Axel and Hudson, a golf inspired, maximum bamboo fabric woven fashion wear for your precious one. Wait!!! We are not done yet – Redlily.com is offering 10% discount on all the Puma clothing for the little sport stars as well! So, hurry up as it is raining discounts only for one week, from September 15 to September 22.

Need more inspirations? Just take a look at our fabulous collection of Sonali Mansingka fashion line, meant only for your little fairy. The balloon dresses for the cute-cuddly look, the Mesh tiered dresses for that royal look, the A-line dresses for that smart corporate appearance – you, not your princess, will be spoilt for choices with the unparalleled variety in style that Sonali’s dresses offer! And if you are looking for adding that rainbow touch to your kid’s wardrobe, just a glance at the Mineral Fashion creations will do the trick. We have picked up these exclusive choices, adding the unique Redlily touch, the lure of 30% discount for this one week, to make your princess spread her royal charm in this festive season.

Fore Axel and Hudson

Now it is time for your hero-at-home! Let’s move to the next store, under the same virtual roof of Redlily.com, the Fore! Axel and Hudson line of clothes. Dress up your little sportsman in this golf inspired collection made of either 99% bamboo fabric or spandex or completely cotton to offer the freedom of naughtiness and comfort when your little ball-of-energy spends his time in outdoor or indoor activities, saving the world! Preferable for the babies, these feather soft dresses can offer freedom from rashes as well. We bring 15% discount on this famous international brand to dress up your little prince-charming. Hurry up to make him stand out in style among the crowd.

Puma

And last, but never the least, “Puma”, a distinguished international brand that needs no further introduction! Redlily.com has stocked handpicked Puma garments and offers 10% off on all Puma clothing for this entire week. Get your little sportsman and sportswoman ready, steady and go in the colorful and comfortable Puma apparels!

So, all you mums and dads out there, come, choose, splurge and pamper your little ones for this one week with the exclusive discounts available on the finest line of clothing only at Redlily.com. Life is where the expert touch of Redlily is!

See how you can create a perfect reading environment.

What do you think is the key to make reading interesting to your toddler? Is it your comforting company or the presence of lots of toys or the mood of your young one? Well, as it has been noticed, the balance of the first two elements is the key to a happy child and consequently a happy learning session. The more enjoyable you can make it, the more natural will be the process of imbibing knowledge and their right application for these young explorers.

Having said that, have you paid attention to the importance of picking up the right educational material? You may get interested in that cute little plush toy or a shape-sorting nursery toy set or a see & spell kit for your little one. But are you sure you are introducing the right learning toy at the right age? Confusing, isn’t it? Well, worry no more. Our expert team at Redlily has already sorted out right educational materials under the right age group. All you need is just to browse through and pick up the best one suited for your bundle of joy.

At Redlily we believe that the parents are the first teachers to any kid and home is the first school. Accordingly we have taken the front seat to help you build this home-pre-school adorning it with just the right accessories. Our vast collection of a wide range and variety of educational materials are hand-picked to pique the curious mind of the young ones and set them on the right path to knowledge. Browse our wide range of toys and books which will equip you with a better choice to help your kids learn through much fun and activities.

There are attractive collection of educational toys enlisted with us that can teach the letters, numbers, nursery rhymes and introduce the inquisitive mind to a whole new world of knowledge and information. We believe in offering the best for your kids. That is why our team of experts has meticulous picked up the best educational toys and accessories from the leading global brands like Melissa & Doug, Fisher-Price, Stephen Joseph Inc, Pylones and more. All our products again, have been categorized according to the suitable age to help you better fit in the position of the ‘first teacher’ at home.

Redlily offers you the same experience of comfort and ease while searching for that first book or for a quick reference to enhance the knowledge for your young reader. Be it a popular activity book featuring the famous Disney characters or an encyclopedia loaded with stunning pictures and crisp information – we have it all categorized under our book section. Be informed about the latest publication from Harper Collins or Parragon or Scholastic for the young readers and pick the best one suitable for your little princess or the action hero at home.

To enhance the experience of ease and comfort while searching for just the right book or that educational toy for your kid, we have divided our collection into age, theme, grade, brand and price categories. At Redlily we treat each child as a precious little gem; a goldmine of unfathomable possibilities. Our handpicked collection of learning materials reflects our care to match your desire in selecting and providing the best for your child. So, browse through our unparalleled library of international toys and books and help your kid develop a fine learning and reading habit. Redlily is all ready to set up the stepping stones towards fine education for your precious one.

The 66^th Independence Day is going to be ushered in tomorrow and is a wonderful way to re-visit the glorious past of the very nation that we are today. The sacrifices and the resistance showed against an oppressive ruler are well documented in the books of history and serve as an example of how an entire nation was unified for a cause and guided by the high ideal of non-violence.

It is a wonderful feeling to know how the stalwarts of our motherland were ready to forego and sacrifice everything to achieve their fundamental right – Independence. Their integrity is laudable and their strength of character – invincible.

Most nations have achieved harmony and earned the tag of being developed on the basis of the principles it follows. Looking at our post independence day history, a sense of pride is evident at the transition we have made in spheres of economy, industrial growth, infrastructure and the quality of human resources. The democratic constitution of our nation allows us to express freely, and that is a biggest advantage that we have over most nations who are still battling dictatorship.

It is this freedom of expression that has allowed many creative ideas to take shape, make technological advancements possible and nurture dreams which otherwise seemed far-fetched. The favorable business climate in a nation like ours and the ability to express oneself through his chosen vocation is one of the innumerable benefits of being free.

At Redlily, we have made sure that our patrons also have the freedom to choose from an ensemble collection of toys, books, apparels, accessories and shoes. We constantly update our brands list so that we do not encroach upon the fundamental ‘right to choose’ of our patrons, and are delighted to offer a 10% discount on all products hosted on Redlily.com until the midnight of August 15^th, 2012(Use coupon code FESTIVE10 to avail the offer). By the end of this month, we will add brands such as Sevi, Timberland, Philips AVENT and Trudi to our online store, and hope you exercise your choice in picking the best from the rest. Like all revolutionary dreams, we too were at times frowned upon, but we replied with a smile and said ‘It’s a free country’!

Parenthood is a challenge – The realization dawns when parents have a sapling in shape of their baby, but how do they nurture this sapling to become a strong teak.  As pre-baby preparations were only half the challenge met. The remaining part entails creating and offering an environment and products that are conducive to a full bloomed adulthood.

As a thought, one may stroll through endless bazaars and pick up baby products and accessories and also feel happy about the choice. In days the feeling of happiness will erode after you discover the quality of plastics is below expectation or experience a low feeling if the product does not confirm to international standards. A study revealed how ingredients (plastic parts) used for walkers could potentially have an impact on the baby’s neurological functions and hence there is a need to be a hundred percent sure about the quality of products.

The brand ethos at Redlily continues to guide us and keeping our promise of uncompromising quality in mind we have launched our baby collection. The collection of baby products is picked from brands such as Chicco and Early Learning Center, who pursue kiddy friendly and development features through a scientific and clinical approach and the same is evident in the choice of colors, contours, play and activity sets.

Peruse through our range of go carrier slings that keep the baby close to your heart with care and safety; rattles that have creativity infused in them and capture childish innocence through a host of features and sounds; sleeping devices that create a starry night ambience and play harmonious music for a smooth sleepy glide and musical activity play sets for helping kids find their true calling early in life.

At Redlily we would like our customers to have an experience that is similar to the one felt while driving an ‘A’ class segment car, where even the minutest details are taken care. We are sure that the habit of nothing but the best will grow on you. So take a stroll into the garden of international brands that come complete with flawless quality, cash on delivery, timely and courteous service. Now, isn’t that a good deal!